The PRCI.Storytellers agency organized and supported the Christmas charity ball “Big Family” for the Minsk socio-economic foundation, “Pure Action,” which took place on December 18, 2014.
People’s artist of Russia and well-known ballet dancer, Ilze Liepa, attended the event. She presented her book, “Theatre Tales,” and carried on conversations with guests after a short theatre performance based on the story, “Warm Heart,” which was taken from her book.
A gala dinner was attended by impressive entertainers Andrey Ermolinsky and Belarusian gymnast Melitina Stanyuta. A key part of the event was auction of charity lots among which flight on a private jet Cessna from PRCI.Storytellers, winning Olympic racket of Belarusian tennis player Viktoriya Azarenko, master-class from Belarusian tennis-player Maxim Mirny and many other great lots.
All funds garnered from the event were given to provide direct help to large Belarusian families raising five or more children.
1. Funds raised were enough to buy New Year’s presents for 500 children. Another 500 children attended New Year’s performances in the Minsk Bolshoi Theatre for free.
2. The amount of funds raised exceeded the amount expected by 3x.
3. The event itself received high appraisals in business circles and great feedback from guests.