projects

On June 28, the Central Park of Maxim Gorky became «Super-Park». For Youth Day, Itransition together with Municipal Administration of Partizansky District and MinskZelenStroy organized a large-scale urban holiday that gave citizens an opportunity to contribute to the future development of Central Park of Maxim Gorky.

For one day, Minsk Central Park was overtaken by ecological, architectural, dance and many other master classes. All events held were connected by the idea of citizens improving the park together. On June 28, one could take a tour through the park, and learn how to create miniature buildings from paper and how to play grass hockey. «Super-Park» volunteers collected ideas on how to improve the park from citizens of different ages. Those who took part in all activities suggested received a super-hero diploma.

Outcome:

1. Reach: Around 2 million contacts

2. Loyalty: Positive feedback from guests and client