Projects

The PRCI.Storytellers agency organized and supported the Christmas charity ball “Big Family” for the Minsk socio-economic foundation, “Pure Action,” which took place on December 18, 2014.

People’s artist of Russia and well-known ballet dancer, Ilze Liepa, attended the event. She presented her book, “Theatre Tales,” and carried on conversations with guests after a short theatre performance based on the story, “Warm Heart,” which was taken from her book.

A gala dinner was attended by impressive entertainers Andrey Ermolinsky and Belarusian gymnast Melitina Stanyuta. A key part of the event was auction of charity lots among which flight on a private jet Cessna from PRCI.Storytellers, winning Olympic racket of Belarusian tennis player Viktoriya Azarenko, master-class from Belarusian tennis-player Maxim Mirny and many other great lots.

All funds garnered from the event were given to provide direct help to large Belarusian families raising five or more children.

Outcome:

  • 1. Funds raised were enough to buy New Year’s presents for 500 children. Another 500 children attended New Year’s performances in the Minsk Bolshoi Theatre for free.

  • 2. The amount of funds raised exceeded the amount expected by 3x.

  • 3. The event itself received high appraisals in business circles and great feedback from guests.